Social Media Marketing Takes Flight in 2013 Marketing turns upside down. As you are planning for 2013, your business will find itself facing questions concerning the social impact of your business and brand.
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I have been using this app for a while, it’s very useful and handy when you want to send large amount of images with large sizes. It’s very easy, drag and drop and enter the email of the person you are sharing with. That’s it!
I hope you find it useful!
Kicksend Sending lots of full-quality photos to your family is usually painful. Kicksend makes it easy to send, receive, and view photos and videos on any device, anywhere.
iPhone app: http://bit.ly/ks-iphone-af
Android App: http://bit.ly/kicksend-android
Also you can download a MAC and PC version.
Aside from the global leaders, Asian social networking sites such as Weibo, RenRen and Badoo are not being left behind when it comes to the total number of userbase. While Facebook may have the highest number of userbase, the micblogging site, Twitter, has gotten the highest growth in the last 3-4 years.
Are Your Facebook Friends Stressing You Out?
Per a new report from the University of Edinburgh Business School, the more friends you have on Facebook — or, perhaps more accurately, the more “friends” you have on Facebook — the more stressed you’re likely to be about having them.
More highlights: http://diigo.com/0umii
Social networks and channels present brands with a broad array of media opportunities to engage customers and those who influence them. Each channel offers a unique formula for engagement where brands become stories and people become storytellers. Using a transmedia approach, the brand story can connect with customers differently across each medium, creating a deeper, more enriching experience. Transmedia storytelling doesn’t follow the traditional rules of publishing; it caters to customers where they connect and folds them into the narrative. In any given network, brands can invest in digital assets that span five media landscapes:
1. Paid: Digital advertising, banners, adwords, overlays
2. Owned: Created assets, custom content
3. Earned: Brand-related conversations and user-generated content
Any combination of the five media strategies defines a new Brandsphere where organizations can capture attention, steer online experiences, spark conversations and word of mouth can help customers address challenges or create new opportunities. Each media channel connects differently with people and thus requires a dedicated approach integrating tangible and intangible value. Doing so ensures a critical path for social media content: relevance, reach and resonance.